Claude
ChatGPT
🇳🇿 New Zealand · Toys & Games
Top Shopify Toys & Games Stores in New Zealand
We track 202 active toys & games Shopify stores in New Zealand — 163 with enough traffic data to rank. The largest is Shuffle n Cut Hobbies & Games. Updated Sep 28, 2026.
202
Toys & Games stores tracked
163
With traffic data
1.5K
Median monthly visits
2%
Running Meta ads
Most-used Shopify themes
Across toys & games stores in New Zealand.
- Debut 11
- Dawn 7
- Venture 5
- Supply 5
- Refresh 4
- Spotlight 3
Most-installed apps
Detected on the public storefronts of toys & games stores in New Zealand.
- Judge.me Product Reviews App 39
- Mailchimp: Email & SMS 39
- Klaviyo: Email Marketing & SMS 36
- Google & YouTube 22
- Facebook & Instagram 21
- Smile: Loyalty & Rewards 15
- Recharge Subscriptions 10
- BSS: Product Labels & Badges 9
What these stores sell
Sub-niche mix across toys & games stores in New Zealand.
- Toy Figures & Collectibles 15
- Games & Hobby 11
- Digital Services 3
- In-Person Services 3
- Fine Art & Painting 1
- Custom Gifts 1
Newest launches
Most recently created stores in this group.
-
Fame Base 2025-11-03
-
Plushii 2025-10-20
-
FaithPal™ 2025-10-18
-
Hockey Cards NZ 2025-10-09
-
JoysRC 2025-09-19
-
BT Cards AU 2025-08-30
Market snapshot.
We track 202 stores in this group.
Across all 202,
5 (2%) are currently running
Meta ads and 144 (71%) have a
linked Instagram account.
Median estimated traffic is 1.5K visits a month
across the 189 listed stores we hold traffic data for.
Figures are estimates from third-party data, not reported sales —
see methodology.
All 202 stores
Ranked by estimated traffic. Copy the whole table straight into ChatGPT, Claude or a spreadsheet — traffic and revenue figures are estimates, not reported sales.
| # | Store | Domain | Category | Est. visits/mo | Products | Theme | Ads |
|---|---|---|---|---|---|---|---|
| 1 |
|
shuffleandcutgames.co.nz ↗ | Toys & Games | 118K | 201,900 | BinderPOS Theme v2.0 | — |
| 2 |
|
cardmerchant.co.nz ↗ | Toys & Games | 54K | 25,001 | BinderPOS Premium Theme | — |
| 3 |
|
cardmerchanthamilton.co.nz ↗ | Toys & Games | 53K | 212,680 | BinderPOS Premium Theme | — |
| 4 |
|
ironhorsehobbies.co.nz ↗ | Toys & Games | 59K | 13,187 | Empire Theme Update April 2023 | — |
| 5 |
|
popmart.nz ↗ | Toys & Games | 43K | 976 | Symmetry - xmas | — |
| 6 |
|
mk1.co.nz ↗ | Toys & Games | 45K | 17,298 | Dawn | — |
| 7 |
|
tcgcollectornz.com ↗ | Toys & Games | 43K | 25,001 | Minion 21.6.24 | Running |
| 8 |
|
cardmasters.co.nz ↗ | Toys & Games | 52K | 17,490 | 25-Dec-2023 (25-12-2023) | — |
| 9 |
|
hobbycity.nz ↗ | Toys & Games | 35K | 37,929 | Empire (APR2025) - 2025-04-11 | — |
| 10 |
|
thegametree.co.nz ↗ | Toys & Games | 35K | 1,529 | Dawn | — |
| 11 |
|
kapitihobbies.com ↗ | Toys & Games | 26K | 12,468 | Supply | — |
| 12 |
|
goblingames.nz ↗ | Toys & Games | 28K | 301,530 | Mandasa || Storepass 2024 Integrated Relaunch | — |
| 13 |
|
adamscardboard.co.nz ↗ | Toys & Games | 25K | 566 | Main Theme W/ Laybuy + Afterpay | — |
| 14 |
|
smartkids.co.nz ↗ | Toys & Games | 21K | 911 | smartkids-nz.myshopify.com/master | — |
| 15 |
|
calicokeep.co.nz ↗ | Toys & Games | 23K | 76,461 | Storepass Feb 2025 | — |
| 16 |
|
spellboundgames.co.nz ↗ | Toys & Games | 27K | 194,423 | BinderPOS Premium Theme | — |
| 17 |
|
playx.co.nz ↗ | Toys & Games | 19K | 2,629 | TT V 1.7.0 - New arrival section | — |
| 18 |
|
beadndgames.co.nz ↗ | Toys & Games | 22K | 154,439 | (AppHQ) Speed Optimised BinderPOS Premium Theme... | — |
| 19 |
|
otakumart.co.nz ↗ | Toys & Games | 18K | 204,107 | Warehouse | — |
| 20 |
|
agoro.com ↗ | Toys & Games | 16K | 252 | NZ-Mint/main - 2nd May | — |
| 21 |
|
cardspotnz.com ↗ | Toys & Games | 8.1K | 2,355 | Updated copy of Refresh | — |
| 22 |
|
cardbard.co.nz ↗ | Toys & Games | — | 167,008 | BinderPOS Premium Theme Multi | — |
| 23 |
|
theboardgamer.co.nz ↗ | Toys & Games | 17K | 5,224 | The Board Gamer - 6.0 | About Us | — |
| 24 |
|
playcentreshop.co.nz ↗ | Toys & Games | 7.1K | 2,309 | Everyday Header | — |
| 25 |
|
hapetoys.co.nz ↗ | Toys & Games | 5.7K | 637 | Hape Toy x Jumpstart | — |
| 26 |
|
animalkingdoms.co.nz ↗ | Toys & Games | 14K | 8,340 | Copy of www.animalkingdoms.co.nz | — |
| 27 |
|
tcgculture.com ↗ | Toys & Games | 18K | 86,285 | Copy of Copy of BinderPOS Premium Theme Multi | — |
| 28 |
|
franklinhobbies.co.nz ↗ | Toys & Games | 7.4K | 2,202 | Updated copy of Dawn 2.0 | — |
| 29 |
|
thejigstore.co.nz ↗ | Toys & Games | 13K | 1,506 | Dawn | — |
| 30 |
|
learnwell.co.nz ↗ | Toys & Games | 12K | 576 | LearnWell current | — |
| 31 |
|
xpgames.co.nz ↗ | Toys & Games | 11K | 254,699 | Premium Theme 4 - Standalone | — |
| 32 |
|
buzzkids.co.nz ↗ | Toys & Games | 999 | 458 | Buzz Kids theme | — |
| 33 |
|
animehouse.co.nz ↗ | Toys & Games | 9.1K | 7,863 | Anime House - Oct 2024 Version | — |
| 34 |
|
franktonmodels.co.nz ↗ | Toys & Games | 12K | 17,752 | Updated copy of Enterprise | — |
| 35 |
|
gamecentre.info ↗ | Toys & Games | 9.7K | 15,562 | Theme | — |
| 36 |
|
taylorson.co.nz ↗ | Toys & Games | 9.3K | 1,899 | Habitat as of 30Jul2025 | — |
| 37 |
|
hobby-city.com.au ↗ | Toys & Games | 12K | 23,940 | Chatbot Install AUG24 | — |
| 38 |
|
crackerjacktoys.co.nz ↗ | Toys & Games | 9.2K | 6,443 | Taste - Live | — |
| 39 |
|
tahitoy.co.nz ↗ | Toys & Games | 9.6K | 443 | The Tahitoy -- WPD_BDR | — |
| 40 |
|
cardmerchantnelson.co.nz ↗ | Toys & Games | 11K | 199,209 | Premium Theme Multi - Mate | — |
| 41 |
|
sensorycorner.co.nz ↗ | Toys & Games | 9.4K | 467 | SensoryCorner | May2024 | CWD Qteedy2 | — |
| 42 |
|
badgersfrommars.com ↗ | Toys & Games | 11K | 4 | Taste | — |
| 43 |
|
totarahobbies.co.nz ↗ | Toys & Games | 5.3K | 1,435 | Venture | — |
| 44 |
|
toytitans.co.nz ↗ | Toys & Games | 10K | 7,967 | Toy Titans | 4.0 | Development | — |
| 45 |
|
ourgeneration.co.nz ↗ | Toys & Games | 10K | 141 | Og shopify bundle - final theme | — |
| 46 |
|
popguardian.co.nz ↗ | Toys & Games | 2.5K | 777 | Copy of Refresh | — |
| 47 |
|
minimayhem.nz ↗ | Toys & Games | 2.7K | 359 | Venture | — |
| 48 |
|
theplaytimestore.co.nz ↗ | Toys & Games | 666 | 66 | Christmas 2024 | — |
| 49 |
|
blackforgegames.co.nz ↗ | Toys & Games | 5.9K | 68 | BFG LIVE | — |
| 50 |
|
vanlifer.co.nz ↗ | Toys & Games | — | — | Custom-Theme/main | — |
| 51 |
|
clutchdirect.co.nz ↗ | Toys & Games | 6.8K | 20,299 | Clutch Direct NZ 2022 | — |
| 52 |
|
ihaztoys.com ↗ | Toys & Games | 6.4K | 38 | Galleria | — |
| 53 |
|
fairplay.nz ↗ | Toys & Games | 6.8K | 1,617 | Pipeline | — |
| 54 |
|
makeroomwellington.nz ↗ | Toys & Games | 4.3K | 5 | debut | — |
| 55 |
|
happykong.co.nz ↗ | Toys & Games | 3.4K | 508 | Craft | — |
| 56 |
|
brickfans.co.nz ↗ | Toys & Games | 6.5K | 443 | Debut | — |
| 57 |
|
goodolvintage.co.nz ↗ | Toys & Games | 5.6K | 5,247 | NEW CURRENT THEME 18/03 | — |
| 58 |
|
rookgaming.co.nz ↗ | Toys & Games | 4.4K | 8,770 | Rook June 2023 - Cosmetic-home2 | — |
| 59 |
|
velaraa.com ↗ | Toys & Games | 5.4K | 32 | shrine-theme-pro | Running |
| 60 |
|
kinderfeets.co.nz ↗ | Toys & Games | 5.1K | 124 | Brooklyn | — |
| 61 |
|
brickollector.co.nz ↗ | Toys & Games | 3.9K | 1,171 | Back up 1st July 2022 (Before installing GTM) | — |
| 62 |
|
flightrc.co.nz ↗ | Toys & Games | 3.9K | 7 | Venture | — |
| 63 |
|
lavintage.co.nz ↗ | Toys & Games | 3.6K | 1,869 | LAV Season 1 - Button + Afterpay | — |
| 64 |
|
maintracgroup.com ↗ | Toys & Games | 2.1K | 139 | Empire 7.0 - 20-06-22 | — |
| 65 |
|
playlogy.co.nz ↗ | Toys & Games | 4.4K | 35 | Playlogy 2.0 | — |
| 66 |
|
vintageland.co.nz ↗ | Toys & Games | 3.1K | 9,872 | Prestige | — |
| 67 |
|
teachertalk.org.nz ↗ | Toys & Games | 3.3K | 1,013 | Dawn 6.0.2 Customised | — |
| 68 |
|
sensoryzone.co.nz ↗ | Toys & Games | 3.6K | 276 | Copy of Gvrdenu| Sensory Zone | Website Fix... | — |
| 69 |
|
kidzstuffonline.co.nz ↗ | Toys & Games | 3.3K | 5,317 | KidzStuffOnline | CWD | Nov24 | Update | — |
| 70 |
|
rozcraft.com ↗ | Toys & Games | 2.8K | 266 | Brooklyn (Current) | — |
| 71 |
|
petboutique.co.nz ↗ | Toys & Games | 2.9K | 72 | District (ElementalV1 Cart) | — |
| 72 |
|
grandpastoys.co.nz ↗ | Toys & Games | 3.5K | 1,316 | 21st October | — |
| 73 |
|
montenzi.nz ↗ | Toys & Games | 3.3K | 40 | Dawn - Jan 2025 - UPDATED | — |
| 74 |
|
prolectables.nz ↗ | Toys & Games | 3.2K | 4,861 | Supply v2 | — |
| 75 |
|
gracewindale.com ↗ | Toys & Games | 3K | 32 | Gracewindale template | — |
| 76 |
|
hangaronekits.com ↗ | Toys & Games | 2.6K | 80 | Debut | — |
| 77 |
|
xtremeimportskapiti.co.nz ↗ | Toys & Games | 3.1K | 860 | Copy of Dawn | — |
| 78 |
|
extremehobbies.co.nz ↗ | Toys & Games | 3.4K | 7,992 | Warehouse | — |
| 79 |
|
giftshack.co.nz ↗ | Toys & Games | 1.9K | 2,367 | AT | Expanse | — |
| 80 |
|
yellowzebra.co.nz ↗ | Toys & Games | 2K | 1,796 | NVD - Ella - with yotpo working | — |
| 81 |
|
evermoretoys.co.nz ↗ | Toys & Games | 2.3K | 6,719 | Blockshop April 2022 | — |
| 82 |
|
thecountryprovidore.co.nz ↗ | Toys & Games | 2.6K | 4,657 | Canopy 5.1.2 (Elementalv1) | — |
| 83 |
|
kidsquilts.com ↗ | Toys & Games | 2.2K | 140 | turbo | — |
| 84 |
|
artemisgames.co.nz ↗ | Toys & Games | 1.9K | 2,218 | Sunrise | — |
| 85 |
|
previouslyplayedwith.com ↗ | Toys & Games | 1.5K | 1,960 | Craft | — |
| 86 |
|
edenzoe.com ↗ | Toys & Games | 834 | 115 | Parallax | — |
| 87 |
|
shop.aucklandzoo.co.nz ↗ | Toys & Games | 1.1K | 179 | Zoo Shop | PROD | — |
| 88 |
|
mrpluckytoy.com ↗ | Toys & Games | 2.3K | 23 | debutify-theme-6-1 | — |
| 89 |
|
forestandfrolic.co.nz ↗ | Toys & Games | 1.8K | 38 | Impulse | — |
| 90 |
|
metshop.co.nz ↗ | Toys & Games | 2.3K | 443 | Supply | — |
| 91 |
|
theprintabledragon.com ↗ | Toys & Games | 2.3K | 6,930 | The Printable Dragon | — |
| 92 |
|
formulat.co ↗ | Toys & Games | 2K | 195 | New update of Parallax-October-31-... - 2025-02-04 | — |
| 93 |
|
kpopstopnz.com ↗ | Toys & Games | 1.5K | 1,920 | Debut | — |
| 94 |
|
3dfantasy.nz ↗ | Toys & Games | 2.2K | 116 | Backup of Dawn | — |
| 95 |
|
cardcrazy.co.nz ↗ | Toys & Games | 1.4K | 1,714 | Debut | — |
| 96 |
|
dimecitycards.co.nz ↗ | Toys & Games | 1.1K | 799 | Dime City - Open Hours | — |
| 97 |
|
youmonkey.co.nz ↗ | Toys & Games | 1.6K | 565 | YouMonkey | Jun2021 | — |
| 98 |
|
outdo.co.nz ↗ | Toys & Games | 1.8K | 6,301 | Copy of Impulse | — |
| 99 |
|
sweetpeanz.com ↗ | Toys & Games | — | — | Sweet Pea | Lime Digital | — |
| 100 |
|
airsail.co.nz ↗ | Toys & Games | 1.5K | 2,923 | Debut | — |
| 101 |
|
playspy.co.nz ↗ | Toys & Games | 936 | 860 | Expression | — |
| 102 |
|
buildwithme.nz ↗ | Toys & Games | 1.2K | 124 | NEW WEBSITE - UNDER CONSTRUCTION - CURRENT | — |
| 103 |
|
arcticcollect.com ↗ | Toys & Games | 435 | 1,846 | Refresh | — |
| 104 |
|
nostalgiablvd.co.nz ↗ | Toys & Games | 160 | 376 | Pop | — |
| 105 |
|
qualitylife.org.nz ↗ | Toys & Games | 1.6K | 190 | Brooklyn | — |
| 106 |
|
imagination-station.org.nz ↗ | Toys & Games | 1.1K | 98 | ImaginationStationNZ/main | — |
| 107 |
|
tanukiandco.com ↗ | Toys & Games | 1.3K | 32 | Brooklyn | — |
| 108 |
|
candydelightsnz.co.nz ↗ | Toys & Games | 1K | 85 | Copy of Debut | — |
| 109 |
|
wrightwaystudios.co.nz ↗ | Toys & Games | 1.3K | 23 | Supply | — |
| 110 |
|
topplaysportscards.co.nz ↗ | Toys & Games | 812 | 6,422 | Simple | — |
| 111 |
|
claudiarobingunn.com ↗ | Toys & Games | 1.4K | 32 | Updated copy of Publisher | — |
| 112 |
|
juniorlearning.co.nz ↗ | Toys & Games | 1.4K | 466 | Mr Parker (Ver 9) | — |
| 113 |
|
turnedanime.com ↗ | Toys & Games | 1.4K | 29 | Thunder Updated copy of MeroxIO Optimized | — |
| 114 |
|
tanglewoodtoys.co.nz ↗ | Toys & Games | 1.3K | 930 | Split (Laybuy Removed) | — |
| 115 |
|
paddywhack.co.nz ↗ | Toys & Games | 1K | 1,271 | venture | — |
| 116 |
|
magichollow.co.nz ↗ | Toys & Games | 829 | 54 | Copy of NEW MAGIC HOLLOW | — |
| 117 |
|
walderandme.co.nz ↗ | Toys & Games | 1.2K | 361 | Walder and Me Website | — |
| 118 |
|
logicaltoys.co.nz ↗ | Toys & Games | 1.2K | 3,319 | Updated copy of Updated copy of Updated copy of... | — |
| 119 |
|
zingtoys.com.au ↗ | Toys & Games | 1.2K | 48 | Theme export www-zingtoys-co-nz-theme-export-z... | — |
| 120 |
|
steal.co.nz ↗ | Toys & Games | 1.6K | 1 | Narrative | — |
| 121 |
|
nature.co.nz ↗ | Toys & Games | 1.2K | 1,051 | Expanse | — |
| 122 |
|
childsplay.co.nz ↗ | Toys & Games | 661 | 180 | Boost | — |
| 123 |
|
sillybillyvintage.com ↗ | Toys & Games | 1.3K | 146 | Dawn | — |
| 124 |
|
baybarbers.co.nz ↗ | Toys & Games | 1.2K | 133 | Local | — |
| 125 |
|
btoys.co.nz ↗ | Toys & Games | 1.2K | 90 | Btoys Master theme - Battat - Jan 11, 2022 | — |
| 126 |
|
pixiehulahoop.nz ↗ | Toys & Games | 1.3K | 63 | Debut | — |
| 127 |
|
ravenslectory.com ↗ | Toys & Games | 1.1K | 349 | Studio | — |
| 128 |
|
arcnzbaby.com ↗ | Toys & Games | 1.2K | 5 | With Speed app installed 27.10.23 | — |
| 129 |
|
paku.nz ↗ | Toys & Games | 1.1K | 6 | Kingdom | — |
| 130 |
|
thesurvivalco.nz ↗ | Toys & Games | 352 | 33 | Impulse | — |
| 131 |
|
wahu.co.nz ↗ | Toys & Games | 1K | 149 | Wahu | T+T 2.0 Live | — |
| 132 |
|
takarogame.com ↗ | Toys & Games | 1.5K | 10 | takaro/main | — |
| 133 |
|
tinyislands.store ↗ | Toys & Games | 1.3K | 11 | Dawn | — |
| 134 |
|
motat.shop ↗ | Toys & Games | 771 | 236 | MOTAT - Expanse 4.4.1 | — |
| 135 |
|
elmathelabel.com ↗ | Toys & Games | 1.2K | 36 | Pipeline | — |
| 136 |
|
geoffsmodelshop.com ↗ | Toys & Games | 609 | 2,019 | Install-me-wokiee | 13-3-2023 | — |
| 137 |
|
schoolofancient.com ↗ | Toys & Games | 1K | 222 | updated with Sauce | — |
| 138 |
|
richlittleragdolls.co.nz ↗ | Toys & Games | 317 | 50 | Narrative | — |
| 139 |
|
gamekings.co.nz ↗ | Toys & Games | 969 | 9 | Refresh | — |
| 140 |
|
magicbra.fr ↗ | Toys & Games | 1.1K | 69 | Speed | 07-04-2025 | — |
| 141 |
|
busybags.co.nz ↗ | Toys & Games | 398 | 27 | Blockshop | — |
| 142 |
|
littlepeanuts.co.nz ↗ | Toys & Games | 369 | 288 | Pop (with Afterpay) | — |
| 143 |
|
whitehaven.co.nz ↗ | Toys & Games | 567 | 156 | Whitehaven v1.8.2 - Sustainability changes | — |
| 144 |
|
zingtoys.co.nz ↗ | Toys & Games | 966 | 53 | NEW Theme export zing-store-warehouse Nov24 | — |
| 145 |
|
thegingerbreadcompany.co.nz ↗ | Toys & Games | 485 | 13 | Debut | — |
| 146 |
|
thehiddentreehouse.co.nz ↗ | Toys & Games | 909 | 257 | atlantic-v14 (Oct-26-2019) | — |
| 147 |
|
tastesfromaroundnz.co.nz ↗ | Toys & Games | 551 | 81 | Tastes from around NZ | Mar2023 | CWD | — |
| 148 |
|
tillywallacebooks.com ↗ | Toys & Games | 591 | 57 | Studio | — |
| 149 |
|
revampvintage.co.nz ↗ | Toys & Games | 580 | 224 | Music | — |
| 150 |
|
wavesvintage.com ↗ | Toys & Games | 613 | 93 | Copy of Debut | — |
| 151 |
|
boopino.com ↗ | Toys & Games | 632 | 36 | Updated copy of Copy of Craft | — |
| 152 |
|
mainlandrc.co.nz ↗ | Toys & Games | 677 | 1,672 | Supply | — |
| 153 |
|
imperialproductions.co.nz ↗ | Toys & Games | 991 | 487 | Prestige 9.1.0 | — |
| 154 |
|
snailmailstories.com ↗ | Toys & Games | 404 | 35 | Parallax | — |
| 155 |
|
redsrc.co.nz ↗ | Toys & Games | 962 | 1,968 | Parallax | — |
| 156 |
|
littlefunkymonkey.co.nz ↗ | Toys & Games | — | 194 | Symmetry | — |
| 157 |
|
lindacoles.com ↗ | Toys & Games | 651 | 36 | Updated copy of Dawn | — |
| 158 |
|
helzltd.com ↗ | Toys & Games | 145 | 58 | Minimal (with Laybuy) | — |
| 159 |
|
lillebee.co.nz ↗ | Toys & Games | 896 | 125 | Debut | — |
| 160 |
|
blacklist.net.nz ↗ | Toys & Games | 717 | 456 | Dawn - Blacklist & Two by Two - Jan 2025 | — |
| 161 |
|
newzealandpuppets.co.nz ↗ | Toys & Games | 913 | 235 | Supply | — |
| 162 |
|
naturesgrace.co.nz ↗ | Toys & Games | 649 | 7 | Palo Alto | — |
| 163 |
|
hackticsboardgame.com ↗ | Toys & Games | 19 | 1 | Updated Story Theme 7/08/23 | — |
| 164 |
|
plushii.shop ↗ | Toys & Games | 1K | 7 | Clarity | Running |
| 165 |
|
shop.drstacysims.com ↗ | Toys & Games | 170 | 12 | Updated copy of Dawn | — |
| 166 |
|
store.starbucks.co.nz ↗ | Toys & Games | 1K | 34 | Sense | — |
| 167 |
|
shop.nzbreakers.basketball ↗ | Toys & Games | 153 | 36 | Vantage | — |
| 168 |
|
toyzistore.com ↗ | Toys & Games | 1K | 103 | Dawn | — |
| 169 |
|
toyworld.co.nz ↗ | Toys & Games | 249K | 12,087 | Toyworld NZ | Production 2.0 | Running |
| 170 |
|
silverscalegames.com ↗ | Toys & Games | 207 | 7 | SilverScale_ColourPlates - (09-11-2023) | — |
| 171 |
|
theadventuresoftinman.co.nz ↗ | Toys & Games | 677 | 279 | Minimal | — |
| 172 |
|
brandysnap.co.nz ↗ | Toys & Games | — | — | Taste | — |
| 173 |
|
rumiandtilba.com ↗ | Toys & Games | 688 | 81 | Debut (with Laybuy) | — |
| 174 |
|
boobeargifts.co.nz ↗ | Toys & Games | 35 | 122 | 2024 BB Dawn Theme Update 15.1.0 | Running |
| 175 |
|
gatheredgame.co.nz ↗ | Toys & Games | 967 | 6 | Parallax (Oct-30-2019) | — |
| 176 |
|
wholesale.monsterdist.co.nz ↗ | Toys & Games | 810 | 1,842 | New B2B - Canopy | — |
| 177 |
|
nzmysterybox.com ↗ | Toys & Games | 385 | 6 | Ride | — |
| 178 |
|
sustainedfun.com ↗ | Toys & Games | — | 14 | Refresh | — |
| 179 |
|
ultimateplaygrounds.co.nz ↗ | Toys & Games | 618 | 47 | Minimal | — |
| 180 |
|
outlawrc.co.nz ↗ | Toys & Games | 697 | 534 | Debut | — |
| 181 |
|
whippetgames.co.nz ↗ | Toys & Games | 574 | 28 | Venture | — |
| 182 |
|
dopa-mine.us ↗ | Toys & Games | 742 | 54 | Dawn | — |
| 183 |
|
rektraver.com ↗ | Toys & Games | — | 12 | Drive | — |
| 184 |
|
blackboardjungle.co.nz ↗ | Toys & Games | 528 | 150 | Craft | — |
| 185 |
|
btcardsau.com ↗ | Toys & Games | 1K | 119 | Horizon | — |
| 186 |
|
circularstore.co.nz ↗ | Toys & Games | 730 | 168 | [PXU Edit] Circular V1.0 | — |
| 187 |
|
faithfulpal.com ↗ | Toys & Games | 1K | 1 | theme-export-nestbloomco-com-joysauce-17sep20 | — |
| 188 |
|
famebase.co ↗ | Toys & Games | 1K | 33 | shrine-theme-1 | — |
| 189 |
|
hockeycards.nz ↗ | Toys & Games | 1K | 87 | Spotlight | — |
| 190 |
|
jeffsjesusplush.com ↗ | Toys & Games | — | 3 | joysauce | — |
| 191 |
|
joysrc.com ↗ | Toys & Games | 1K | 4 | Updated copy of Horizon | — |
| 192 |
|
lkr.co.nz ↗ | Toys & Games | — | 19 | Refresh | — |
| 193 |
|
lootrama.com ↗ | Toys & Games | 1K | 8 | theme-export-lootarama-com-refresh-07jun2025 | — |
| 194 |
|
meldary.com ↗ | Toys & Games | — | 37 | Spotlight | — |
| 195 |
|
nautiparties.com ↗ | Toys & Games | — | 556 | Debut | — |
| 196 |
|
navybaby.co.nz ↗ | Toys & Games | 826 | 130 | Boost version 6.2.0 | — |
| 197 |
|
popculturetengoku.co.nz ↗ | Toys & Games | 362 | 474 | Venture | — |
| 198 |
|
shop.butterflycreek.co.nz ↗ | Toys & Games | 422 | 429 | Debut | — |
| 199 |
|
spindlewood.co.nz ↗ | Toys & Games | 125 | 70 | Pop | — |
| 200 |
|
struantoys.co.nz ↗ | Toys & Games | — | 6 | Sunrise | — |
| 201 |
|
testmyhealth.co.nz ↗ | Toys & Games | — | 6 | Live 24May | — |
| 202 |
|
urbnax.com ↗ | Toys & Games | 354 | 309 | Spotlight | — |
More New Zealand rankings
Clothing & Fashion (1,248)
Food & Drink (901)
Home & Decor (751)
Beauty (619)
Health & Wellness (489)
Sports & Fitness (387)
Arts & Crafts (385)
Jewelry (368)
Hardware & Auto (316)
Electronics (286)
Gifts & Occasions (222)
Pet Supplies (190)
Also see all Shopify stores in New Zealand · how these rankings are built
Frequently asked questions
How many toys & games Shopify stores are there in New Zealand?
Store Detector tracks 202 active toys & games Shopify stores in New Zealand, of which 163 have enough traffic data to rank. The list is rebuilt from our dataset and was last updated Sep 28, 2026.
What is the biggest toys & games Shopify store in New Zealand?
Shuffle n Cut Hobbies & Games (shuffleandcutgames.co.nz) currently leads by estimated traffic, at roughly 118K visits a month. It is followed by Card Merchant NZ and Card Merchant Hamilton.
Which apps do toys & games stores in New Zealand use most?
The most common apps across this group are Judge.me Product Reviews App (39 stores), Mailchimp: Email & SMS (39 stores), Klaviyo: Email Marketing & SMS (36 stores), Google & YouTube (22 stores), Facebook & Instagram (21 stores). Install the Store Detector extension to see the full app stack on any store you visit.
How is this ranking calculated?
Stores are ordered by SimilarWeb traffic rank, then by combined social following where no rank is available. Traffic and revenue figures are estimates derived from third-party data — they are not reported sales. See the methodology for details.
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